Ever since the dawn of the IT industry in the early ‘90’s, organizations have been focused on defining, delivering, and driving the next frontiers of ‘customer experience.’ We continue to focus on leveraging customer satisfaction/delight measures to get an understanding of the pulse of our clients – sometimes, almost on a daily basis.
Experience, therefore, is a key driver of continued business success.
The present article, by Gayathri Devi Jayan, Global Delivery Head – Metaverse, L&T Technology Services, explains the foundations of experience in the Metaverse. As global brands and organizations embrace the emerging technology stack and start to redefine their journeys, learn more on how experiences are being redefined in the evolving landscape – one where the bridge between physical and digital realities is finally in sight.